The selfmade billionaire behind the BAPE (A Bathing Ape) empire is the humble Nigo who has gone back to his roots and created a Fall/Winter 2010 look book by styling himself in it. It is great to see him still getting involved in the core of the business even though the brand has grown to be one of the largest Japanese fashion brands around. Often known for his immaculate perfectionist tendencies and hands-on attitude, his personality and attention to detail is still evident in the brand.
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